The rise and impact of physician rating service has been a hot topic lately. In traditional media, blogosphere at large and this blog specifically.
Last year I wrote about an organization calling itself "Medical Justice". Their stated mission of "protecting physicians against frivolous lawsuits" is admirable. Unfortunately the ideas and methods are bound to sow distrust and undermine doctor patient relationship.
Anyways they are still making news, but there is a new twist:
iHealthBeat last week picked up a story from American Medical News, including an interview with Jeffrey Segal, MJ founder. There are no news in terms of how he keeps promoting his patient gag contracts, as I addressed the problems with those point by point earlier. The piece could get no quotes from any supporters other than Dr. Segal and offers no stats on how many docs bought into this idea. However the quotes from opponents (doctors and lawyers) are telling:
Alan Howard, a professor of law at St. Louis University, said there are potential problems associated with asking patients to sign the contract, especially if they are beneficiaries of publicly-funded health care programs. It is illegal to ask individuals to give up their First Amendment rights to receive goods or services paid for by the government, American Medical News reports.
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Steve Feldman, professor of dermatology at Wake Forest University's School of Medicine in North Carolina, said it would not send a good message to patients to tell them prior to treatment that they are not allowed to post comments online about a physician's services. He said doctors should encourage feedback (Dolan, American Medical News, 6/9).
None of this of course means that libel is no longer a problem. Most online rating systems are worse than useless and physicans have very little recourse to respond to true libel, due to HIPAA confidentiality constraints. Unfortunately, some cures, like Medical Justice are worse than disease. Would you go to a doctor who wants to gag you before providing care? I would not.
I think the real way to address libel is through educating the public and adopting voluntary standards by online publishers.
I was disappointed to read the blog entry entitled, "Medical Justice Patient Gag Contracts: Not Just Dumb, But Illegal." It seems that the author, an anonymous blogger himself, decided to critique an agreement third hand. It reminds me of the famous Norman Rockwell painting where one person whispers something to the next until the last person is shocked by the twisted tale. First, the agreement is not a "gag contract." There are appropriate and constructive venues for patients to discuss concerns about their care and physician's performance. Anonymous blogs are not one of those venues. Medical Justice at all times encourages constructive, professional and bilateral agreements between patients and physicians. A review of the actual terms of the agreement would show it to be reason. Unfortunately neither the author of the blog nor anyone quoted by that author has read the agreement which they have criticized. While free speech is a cherished value in our country, that right is not absolute. Everyone knows you cannot yell fire in a crowded theatre. Schenck v. United States, 249 U.S. 47 (1919). Likewise, fighting words and obscenity are not protected. Chaplinsky v. New Hampshire, 315 U.S. 568 (1942); Miller v. California, 413 U.S. 15 (1973). And to give this concept color, last year the Supreme Court ruled a school could suspend a high school student for displaying the cryptic banner “Bong Hits 4 Jesus” during an Olympic parade. Morse v. Frederick, 127 S. Ct. 2618 (2007) In the American tradition, the antidote to “offensive speech” is more speech. But, healthcare is complex. Free speech in the medical world is balanced, in tension, with privacy obligations. On that matter, Congress has spoken. HIPAA (as well as state confidentiality laws and plain old medical ethics) prevents a physician from posting the medical record to counter a negative post on a physician ratings site. As it should. Further, defamatory speech is not protected speech. Normally, a defamed physician has a remedy in court. But, if an anonymous blogger on a physician rating site cannot be identified as a defendant, the doctor’s only choice would be to sue the Internet Service Provider (“ISP”) for posting the content. Congress foreclosed that option by granting blanket immunity to ISPs in 1996. So, the doctor would have no remedy. Mutual agreements to maintain privacy tilts the balance in favor of additional privacy (for each party) over free speech. Not to suggest that free speech is not important. It is. But so is each party’s reasonable expectation of privacy. I agree with the anonymous blogger that, "Most online rating systems are worse than useless and Physicians have very little recourse to respond to true libel..." For that very reason Medical Justice has designed not only an agreement but a system to deal with this problem. It is unfair to attack Medical Justice based off of inaccurate third hand information. The irony should not be missed that an unfair attack is being made against the only entity working to protect doctors from this very abuse. I am happy to have an informed conversation about the Medical Justice program and the legal opinions that state it is sound. What is written above is not such a conversation. That is the sad point. For the record, I am, Jeffrey Segal,MD